The only way to systematically get better results from your direct mail campaign, is to evaluate each element of the mailing you just sent out, so you can refine and improve your future mailings. How to Measure Response Rate The response rate is the percentage of people who reply to your mailing. To determine your […]
LEARN TO MEASURE AND TRACK RESPONSES FOR YOUR NEXT DIRECT MAIL CAMPAIGN Read More »
Mapping is important to many industries but it is extremely crucial in the mailing industry. Mapping plays a big part in marketing new or existing businesses that want to grow. Mapping with AVS Leads will enable you to target specific areas or geographical boundaries were there is a higher concentration of customers that are more
MAPPING IS A SURE WAY TO INCREASE YOUR ROI Read More »
The U.S. Postal Service announced that it dropped the price of postage stamps on April 10th. It was the first time it has lowered the postage rate in 100 years. The only other time in history that the cost of a stamp has gone down was in 1919, when Congress reset postage prices to their
TIME TO TAKE ADVANTAGE OF LOWER POSTAGE RATES Read More »
Putting a physical object in the mail and putting it literally in the hands of your customers can have a powerful effect that is more memorable than an email or Facebook ad. Join that carefully crafted direct mail piece with a customized mailing list tailored by AVS Leads, and you have a very powerful marketing
DIRECT MAIL IS ALIVE AND THRIVING Read More »
