Who we help · Agencies & marketing teams
Add audience data expertise to every client campaign.
Agencies and in-house teams are expected to know who to target, not just how to reach them. AVS gives you a data team on call: counts for proposals, custom audiences for campaigns, processing for client files and mail-ready data for production.
What gets in the way
- Clients ask for targeting you have to price before you can scope it.
- Every client file arrives in a different condition and layout.
- Direct mail brings postal requirements that aren't your team's specialty.
- Self-service list tools leave the targeting decisions to you.
How AVS helps
What we do for agencies & marketing teams
- Counts for proposalsQuick counts and recommended selections you can build into a plan and a budget.
- Custom audiencesConsumer, business, specialty and resident data selected around each client's market.
- Client file cleanupMerge/purge, CASS, NCOA, walk sequence and deceased/Do Not Mail coding on the files your clients hand you.
- Evidence for targetingPenetration and response analysis so recommendations rest on data, not opinion.
- Mail-ready deliveryFormatted, processed files sent directly to your client's printer or mail house.
From a client in a similar position
“Even having access to the system myself, I still find there are questions I have, yet with a simple call to AVS my problems are always solved.”
Questions
What agencies & marketing teams usually ask
Yes. A large part of our work is with agencies, printers, mail houses and publishers who order data for the clients they serve. We can deliver to you or directly to your production partner, and we keep the project conversation with you.
Yes. That conversation is where most projects start. Tell us what you sell, who buys it today, where you operate and what the campaign needs to accomplish. We will recommend selections, explain the trade-offs between a broader and a tighter audience, and, if you have a customer file, run a penetration analysis to see where your current customers are concentrated.
It depends on the work involved. A straightforward selection moves faster than a project that combines custom mapping, several sources and data processing. Tell us your mail or launch date when you request a count and we will confirm a realistic schedule before you order.
Prospect data is licensed, not sold outright. Most files are licensed for a defined use, such as a single mailing or unlimited use for a set period. Terms vary by file and we confirm them before you order.
Your own customer data stays yours. Cleaning or enhancing it does not change who owns it, although appended fields may carry their own usage terms.
Next step
Tell us who you want to reach. We'll show you what's possible.
A count request takes a couple of minutes. A member of the AVS team reviews every request personally.
Or call 714-617-4589How AVS works
- 01
Tell us who you want to reach.
A sentence is enough to start: who, where, and what the campaign needs to do.
- 02
We help define the target.
Recommended selections, geography and a count you can react to.
- 03
We source and prepare the data.
Licensed, cleaned, processed and formatted for how you will use it.
- 04
You receive campaign-ready data.
Delivered to you or your production partner, in the format they require.