Who we help · Multi-location businesses
One campaign, many locations, each with its own market.
Franchise systems, dealer networks and multi-site operators need each location's audience drawn around that location, without overlap or double mailing. We map trade areas one by one and deliver files that stay consistent across the network.
What gets in the way
- Every location's trade area is different.
- Overlapping areas lead to duplicate mail and arguments over attribution.
- Corporate wants consistency; locations want local relevance.
- Customer data is scattered across locations and systems.
How AVS helps
What we do for multi-location businesses
- Trade area per locationRadius or custom boundaries drawn for each site.
- Overlap handledWhere areas overlap, each household is included once.
- Location codesEvery record tagged to its location so response can be tracked.
- One customer fileConsolidate and clean customer data from every location.
- Penetration by locationSee where each location's customers are concentrated, and where it's thin.
Questions
What multi-location businesses usually ask
Yes. We can select records within a set distance of one address or many, such as every location in a franchise system. A radius can be combined with any other selection, for example homeowners within three miles of each store.
Yes. Send us a marked-up map, a list of streets, landmarks that form a boundary or a set of ZIP Codes. We translate it into a selection at the level your campaign needs, from ZIP Code down to carrier route or ZIP+4.
Merge/purge combines two or more files and removes duplicates, so one person, household or business receives one piece. Duplicates can be matched by address only, by household (last name and address) or by individual (full name and address), and you decide which file's record is kept when a duplicate is found.
The same process can suppress records you do not want to mail, such as current customers or an internal do-not-mail list.
Next step
Tell us who you want to reach. We'll show you what's possible.
A count request takes a couple of minutes. A member of the AVS team reviews every request personally.
Or call 714-617-4589How AVS works
- 01
Tell us who you want to reach.
A sentence is enough to start: who, where, and what the campaign needs to do.
- 02
We help define the target.
Recommended selections, geography and a count you can react to.
- 03
We source and prepare the data.
Licensed, cleaned, processed and formatted for how you will use it.
- 04
You receive campaign-ready data.
Delivered to you or your production partner, in the format they require.